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Washington Nationals Rebrand

Project type

Logo

Date

April 2024

Location

Clemson University

For my sports marketing class, I rebranded the Washington Nationals’ logo using Adobe Illustrator. I incorporated an eagle to represent their mascot, Screech, adding a symbolic and dynamic element to the design. While modernizing the visual identity, I preserved the team’s name and iconic red, white, and blue color palette to maintain brand recognition and tradition.

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